
Written by Toby Morley
Purple is the defining color of the season, sweeping across runways and street style in rich, hypnotic shades of violet, amethyst, liliac and deep plum. The regal colour acts as dominant primary colour and other shades evolve around her. Designers embrace this royal hue in head-to-toe monochromatic looks as well as sharp accent pieces, making it the ultimate statement color for modern wardrobes. Silky lavender slip dresses bring a soft touch to evening wear, while structured lavender and violet blazers add an unexpected jolt of energy to daily tailoring. Rich berry and deep eggplant tones dominate heavier outerwear and leather accessories, offering a grounded yet dramatic feel for cooler days. Pairing these dynamic purple shades with neutral earth tones like camel and olive creates a balanced look, while mixing contrasting violet and magenta hues delivers a bold, high-impact style. From cozy knit sweaters in pastel lilac to high-shine metallic violet skirts, this versatile color palette lets you play with mood and texture effortlessly, proving that purple is both timeless and strikingly fresh right now.
Just trying something safe, try our knitwear top, great for transitional weather.
Cashmere cropped cobalt blue top by French Connection
Inject a vibrant pop of colour into your knitwear rotation with this cobalt blue cropped cashmere top. Meticulously crafted from a sumptuously soft cashmere blend, this chic top features feminine look, three cascading layers of short sleeves that reach the elbow. Designed with a timeless button-through front fastening, it cuts a sharp, modern silhouette that hits perfectly just below the waist.