Preloved Mode (“we”, “us”, “our”) is a curated multivendor fashion platform offering pre-owned designer pieces. This Privacy Policy explains how we collect, use, share, and protect your personal data when you interact with www.prelovedmode.com (the “Site”).
We respect your privacy and are committed to safeguarding your data with editorial clarity and legal rigor.
- Who We Are
Preloved Mode is operated by Preloved Mode Ltd, registered in the United Kingdom. The owner and the founder is Marketa Barborikova Linden Windsor. We act as Data Controller under the UK GDPR and Data Protection Act 2018.
For vendor-specific data processing, individual vendors may act as independent Data Controllers. This will be clearly stated at point of sale or vendor onboarding.
- What Data We Collect
We may collect and process the following categories of personal data:
Category Examples
Identity Data – Name, username, account ID, more on User
Contact Data – Email address, phone number, shipping address
Transaction Data – Purchase history, payment details (processed via secure third parties), more on Purchase
Technical Data – IP address, browser type, device ID, cookies, find more about Cookies
Profile Data – Wishlist, style preferences, saved filters, more on Wishlist
Vendor Data – Store name, product listings, pay out details, find more on Vendors
Marketing Data – Campaign engagement, newsletter preferences
We do not collect sensitive personal data unless explicitly required and consented (e.g. for accessibility or legal compliance).
- How We Use Your Data
We use your data to:
🛍️ Process orders and manage vendor transactions
📦 Fulfil deliveries and provide customer support
🎯 Personalise your shopping experience
📣 Send marketing communications (only with consent)
📊 Analyse platform performance and vendor engagement
🧾 Comply with legal obligations and resolve disputes
- Legal Basis for Processing
We process your data under the following lawful bases:
Contractual necessity – to fulfil purchases and vendor agreements
Consent – for marketing and non-essential cookies
Legal obligation – for tax, fraud, and regulatory compliance
Legitimate interest – to improve platform functionality and user experience
You may withdraw consent at any time without affecting lawful processing prior to withdrawal.
- Sharing Your Data
We will never sell your data! We may share just small amount of a must your data with:
Trusted third-party processors – e.g. payment gateways, delivery services, analytics providers
Vendors – only when necessary to fulfil your order or respond to queries
Legal authorities – if required by law or to protect our rights
We do not sell or rent your data. All third-party processors are contractually bound to protect your data.
- International Transfers
Some data may be processed outside the UK or EEA, USA. Where this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions. - Data Retention
We retain your data only as long as necessary for:
Fulfilling contracts
Legal compliance
Platform analytics
Vendor reporting
Inactive accounts may be anonymised or deleted after [insert duration, e.g. 24 months].
- Your Rights
Under UK GDPR , you have the right to:
Access your personal data
Rectify inaccurate data
Erase data (“right to be forgotten”)
Restrict or object to processing
Port your data to another service
Withdraw consent at any time
To exercise these rights, contact us regarding this matter, we solve your issues quickly.
- Security
We implement technical and organisational measures to protect your data, including:
SSL encryption
Secure payment gateways
Role-based access controls
Regular audits and breach protocols
- Children’s Privacy
Preloved Mode is not intended for users under 16 by the UK law and our own rules. We do not knowingly collect data from children without parental consent. - Changes to This Policy
We may update this Privacy Policy to reflect changes in law, technology, or platform operations. Updates will be posted here with a revised “Effective Date.” - Contact Us
For questions, complaints, or data requests, contact us by the email on